ERIGERON's Journey to the World: Our Global Story đ
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You know, it all started with something so personal and quietâ
something that felt like âjust my own problem.â
Hair that kept falling out,
skin that would suddenly break out for no reasonâŠ
And then one day, I realized:
it was all connected to stress and the harsh chemicals in my daily products.
So I made a promise to myself:
âLetâs change what we use every single day.â
But finding the right product? One that felt just right for me?
That was way harder than I thought.
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So⊠I decided to create it myself.
At the time, I was a stem cell researcherâyep, deep in the science world.
All I had was one recipe, a few trusted ingredients,
and a simple, honest belief:
âLetâs just make one genuinely good product.â
That tiny spark?
Itâs now the fire behind a brand thatâs reaching people all over the world.
Let me tell you a little bit about how we got here.
đ Why go global?
ERIGERON was never meant to be just a Korean brand.
We believe in something bigger:
high-performance vegan beauty that anyone can trust.
That belief? It resonates.
-With thoughtful customers in the U.S. who care deeply about what they put on their skin,
-With ingredient-savvy beauty lovers across the globe,
-With people living in all kinds of climates, searching for skincare that actually works.
âïž It all started with a small event.
Our very first international step?
A beauty booth at KCON in LA.
And that day⊠we sold outâcompletely.
But more than that, what really stuck with me was what people said:
âWe need something like this in the U.S.â
âThank you for making this kind of product.â
In that moment, we knew:
âWe need to do this.â
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đïž Now y
ou can find us on Amazon, Sephora, and beyond.
ERIGERON is now slowly but surely expanding.
Weâre reaching customers through:
-Amazon U.S.
-Across Europe
-On global beauty platforms
And itâs not just about selling. Itâs about connecting.
People are starting to understand why we created these products.
đż What makes our products different?
-Our All-in-One Vegan Shampoo Ball is certified vegan and eco-friendly.
-Our serum is packed with 87% rice extractâpowerful and gentle.
-Our Yogurt cleansers keep only the essentials, with no filler ingredients.
Itâs not just about buying another beauty product.
Itâs about sharing the âwhyâ behind itâand seeing that others truly relate.
đ§Ș Our way is a little different.
Every product is made by hand in our own studio.
Not outsourced. No mass production.
Every step is touched by people who care.
And every formula is something we personally developedâlike:
#Heat Reduce 5-complexâą: our formula that cools the scalp and supports healthy hair
#HBF-Techâą: a unique herbal-bio tech that brings out your skinâs natural strength
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We blend modern science with traditional Korean herbal wisdom to bring you something that really works.
đŠ Because âsustainable brandâ should be more than just words
As we go global, weâre becoming even more serious about our valuesâespecially for your skin and our planet.
-No artificial fragrance
-Zero plastic packaging
-No preservatives, no coating, and zero-waste boxes
-All biodegradable materials
Not because itâs trendy.
But because this is our philosophyâsomething we truly want to protect.
đŹ Thereâs still a long road aheadâŠ
But every day, weâre here:
-Smiling at your kind reviews
-Getting emotional over your honest feedback
-Recommitting ourselves with every message we receive
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Going global doesnât have to mean âbig and flashy.â
Sometimes it just means making something that truly helps someone.
Thatâs our definition of going global.
So letâs walk this path togetherâ
and stay true to who we are, no matter where we are in the world. đ
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